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Aircall Partner | Customer communications platform integrated to your CRM

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Turn conversations into business intelligence inside your CRM

Scale your business with an AI-powered enterprise call center software. As an Aircall Gold Partner, Make the Grade supports B2B companies in integrating and structuring Aircall within their Go-To-Market ecosystem, with HubSpot as the CRM backbone. Our goal: transform every call into actionable voice data, serving the alignment of Sales, Support, and RevOps teams.

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Aircall Partner Agency

Why connect Aircall to your Go-to-Market framework and to HubSpot ?

Integrated with HubSpot, Aircall transforms your conversations into a growth lever: centralize your calls and leverage voice data directly in your CRM.

  • Utilizing Voice Data for RevOps Management

    Durations, outcomes, tags, and recordings become actionable data to analyze and improve sales and support performance.

  • Sales & Support Alignment around the CRM

    Aircall structures common workflows to create a smooth collaboration between teams, without data gaps.

  • Centralizing calls in HubSpot

    Every call is automatically logged to contacts, companies, and deals, guaranteeing a unified view of the interaction history.

  • Range of AI-powered features 

    Data from calls can be enriched and analyzed to detect trends, prioritize actions, and improve decision-making, particularly through AI-assisted analysis.

  • Improved Prospect and Customer Experience

    Calls are better transcribed, exchanges are more relevant, and team reactivity is strengthened.

     

Demo

Discover the power of Aircall x HubSpot

Would you like to see how Aircall seamlessly integrates with HubSpot and how to structure your cloud-based calls to serve your sales and support teams ?

 

We offer a contextualized demo focused on your CRM challenges: call management, deal tracking, lead qualification, sales performance, and customer experience.

 

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This demo allows you to:

  • Understand the key Aircall features for Sales and Support teams.
  • Visualize its native integration in HubSpot (contacts, companies, deals, tickets).
  • Identify best practices for structuring call routing, qualification, and tracking.
  • Project Aircall into your existing sales and support processes.

Our Support

What Make the Grade implements with Aircall

At Make the Grade, we don't just connect a phone tool to a CRM. We structure the use of Aircall cloud telephony in HubSpot to make it a sustainable operational lever, truly adopted by sales and support teams.

We gradually integrate AI use cases to help teams better exploit voice data (analysis, prioritization, management), without ever replacing human expertise or degrading the customer experience.

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Aircall ↔ HubSpot Integration 

Native synchronization of your call data (durations, recordings, outcomes) to centralize your interaction history directly in your CRM.

 

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Call Flow Structuring

Organizing your inbound and outbound calls by department (Sales, Support, CSM) to fluidify the customer journey and team productivity.

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AI Voice Agent Deployment

Implementation of an intelligent conversational agent to automatically qualify, route, and handle your inbound calls.

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Intelligent Routing & Prioritization 

Defining qualification and distribution rules to ensure each customer is connected with the right expert at the right time.

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Sales & Support Alignment

Integrating telephony within your HubSpot pipelines and tickets to ensure total visibility over the lifecycle of your prospects and customers.

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Performance Monitoring (KPIs)

Setting up key telephony indicators to measure the effectiveness of your sales reps and the quality of your customer experience.

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When does Aircall add value?

Aircall is for B2B organizations that want to structure their telephone exchanges and link them directly to their CRM, regardless of their maturity level.

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Use Cases :

  • Phone prospecting and lead qualification
  • Deal tracking and sales follow-ups
  • Customer support and inbound ticket management
  • Structuring sales or support call centers
  • Monitoring sales performance and service quality
  • Activating AI to automate, prioritize, and generate better ROI at constant volume
  • Improving the prospect and customer experience
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Why choose Make the Grade as your Aircall integrator?

Choosing Make the Grade means choosing a partner capable of linking your telephony to your CRM, your teams, and your business objectives, not just deploying a tool.

  • Aircall Gold Partner

  • Advanced expertise in Aircall use cases (Sales, Support, Call Centers)

  • Structured and sustainable Aircall–CRM integrations

  • Optimization of phone performance and service quality

  • Real adoption by Sales and Support teams

Schedule a free Aircall audit

FAQ

Aircall, HubSpot & sales acceleration

How does Aircall improve sales performance monitoring?

By connecting Aircall to HubSpot, calls and call-tracking data are linked to contacts, deals, and tickets. Managers can analyze usage, exchange quality, and the real impact of calls on sales performance and customer satisfaction.

Is Aircall suitable for high-growth organizations?

Yes. Aircall is designed to support team growth, with simple scaling of users, numbers, and workflows while maintaining a clear CRM structure in HubSpot.

How to ensure Aircall adoption by teams ?

Adoption relies on fluid integration with HubSpot, clear processes, and team support. Make the Grade intervenes on these aspects to guarantee real and sustainable use of the solution.

Does Aircall replace HubSpot for call management?

No. HubSpot remains the central CRM for data, contacts, deals, and support. Aircall is the cloud telephony brick that integrates with HubSpot to enrich the CRM with voice data.

What types of teams can use Aircall with HubSpot?

Aircall is suitable for both Sales teams (prospecting, deal follow-up) and Support/Post-Sales teams. The HubSpot integration covers the entire customer lifecycle.

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Our approach

Results and that's it

We test, we iterate and we're constantly on the lookout. To exceed your B2B growth targets, there's no magic formula, just method, challenge and know-how.

How do we work ?